How Many Followers Do You Need To Start TikTok Shop

In the USA you need 5,000 followers, but in the UK you need 1,000. We've got steps below to take where you can get started with no followers at all. Here's a step-by-step guide on how to leverage this opportunity and start earning commissions on TikTok Shop.

Step 1: Understand the Limitation

Normally, to register as a TikTok Shop affiliate, creators are expected to meet a follower count requirement, which is 5,000 followers in the US but only 1,000 in the UK. This threshold acts as a barrier for many budding creators who wish to start monetizing their content through affiliate marketing on TikTok.

Step 2: Creating a TikTok for Business Account

The first step in bypassing the follower requirement is to set up a TikTok for Business account. This is a straightforward process where you provide basic information such as email or phone number, agree to terms and conditions, and select your industry and business name. This account type is essential for the next steps.

Step 3: Setting Up a TikTok Shop Account

Once you have a TikTok for Business account, the next move is to create a TikTok Shop account. This step is crucial as it's the foundation for linking your TikTok account and enabling affiliate functionalities. During this process, you'll choose your shop name and the primary products or services you intend to offer. Even if you're not planning to sell your products, having this shop account is necessary for the affiliate program.

Step 4: Linking TikTok Shop to Your TikTok Account

After your TikTok Shop account is set up and approved, you'll link it to your personal TikTok account. This is where the magic happens. By linking these accounts, your personal TikTok account inherits affiliate capabilities, allowing you to tag products in your videos and earn commissions—bypassing the original follower requirement.

Step 5: Tagging Products and Earning Commissions

With your accounts linked, you can now start tagging products in your videos. Navigate to the TikTok Shop product marketplace through your TikTok app, select products you wish to promote, and add them to your video before posting. Each sale generated through these tagged products earns you a commission, opening up a new revenue stream.

Step 6: Finding Hot Trending Products

To maximize your earnings, focus on promoting products that are likely to sell well. Utilize tools and resources to find trending products within the TikTok Shop ecosystem. Pay attention to products with high demand, good reviews, and attractive commission rates. This strategic approach helps ensure your promotional efforts are both effective and lucrative.

If you'd like to accelerate your TikTok Shop journey, get free products to post on your account, and tips and advice on the latest trending products. Contact our team on